Author name: Wajeeh Labar

Queen of Roses is one of the most popular names in the Pride women’s line, previously only mentioned in passing on this site — here’s the full review. Scent Profile A rich, sweet rose with a gourmand edge — noticeably bolder than Velvet Rose, and more Western-leaning than the traditional rose-oud style of Kashan. Longevity

Oud Mood Elixir is the sweeter, more gourmand-leaning sibling to Oud Mood Reminiscence Silver, both featured in our best oud perfume for men guide. Scent Profile “Elixir” in Lattafa’s naming typically signals a richer, sweeter reformulation — here that means oud softened with amber and a touch of vanilla, more approachable than true oud. Longevity

Lattafa Velvet Musk pairs with Velvet Rose as the Velvet line’s second entry, at £17.99. Scent Profile Clean white musk, softer and less floral than Velvet Rose — see what does musk smell like in perfume for the note breakdown. A genuinely skin-close, comfortable everyday scent. Longevity & Sillage Musk fragrances sit close to skin

Art Of Wood is exactly what the name promises — a woody-focused Pride release at £24.99, distinct from the Pride line’s more common amber and floral entries. Scent Profile Dry, textured woods with minimal sweetness — closer to a niche-style composition than most Lattafa names. See top woody Arabic perfumes UK for where it sits

Ameer Al Arab Imperium is the elevated variant of Asdaaf’s Ameer Al Arab line — see the full Ameer & Ameerat Al Arab guide for the base range. Scent Profile “Imperium” signals a bolder, more intense reworking of the original Ameer Al Arab formula — expect deeper amber and spice notes compared to the base

Al Areeq Gold is a mid-tier Pride release at £24.99, sitting alongside other “Gold” and “Silver” designated Pride names like Ramz Gold. Scent Profile Warm amber-vanilla with a golden, luxurious character — the “Gold” naming across Lattafa’s range typically signals a sweeter, richer profile than the “Silver” equivalents. Longevity & Sillage Mid-tier Pride releases generally

Ajayeb Dubai is a budget entry at £14.99, distinct from the pricier Ajayeb Dubai Portrait variant. Scent Profile A woody-oriental scent inspired by the city’s modern-meets-traditional identity — less sweet than Lattafa’s gourmand line, closer to the top woody Arabic perfumes category. Longevity & Sillage Solid for its price bracket: 5–7 hours with moderate sillage,