Ajwad is consistently one of Lattafa’s best-selling releases in the UK — a proven, widely-loved staple if you’re new to the brand and want a safe first bottle.
Notes
Top: warm spice, dark fruit. Heart: rich, resinous. Base: deep amber, oud.
The Scent
Bold and confident, built for genuine evening presence — warm spice and dark fruit open into a rich resinous heart and a deep amber-oud base.
Who It’s For
Anyone new to Lattafa wanting a proven, widely-recommended starting point, or anyone who simply wants a reliable, bold evening scent.
Longevity & Projection
Strong, typically 7-8 hours.
FAQs
Is Ajwad a popular fragrance?
Yes — it’s consistently one of Lattafa’s most recommended releases.
Is it unisex?
Yes.
See our Complete Lattafa Buyer’s Guide.
